What a surprise. President Machen doesn't like Budweiser marketing orange and blue beer cans in Gainesville.
His argument is that these school-colored cans will promote binge drinking and underage drinking and that they infringe on UF's trademark of its school colors.
But a quick search on the UF Bookstore Web site shows a UF-licensed inventory that includes Gator wine-stoppers, Gator pilsner glasses, Gator "collector" glasses (coincidently the same size as a standard shot glass), Gator bottle coozies, Gator mixing glasses and Gator wine glasses.
So how is it that orange and blue beer cans being sold off campus are more of a threat to our students than an array of alcohol-related items being peddled in the heart of campus at the official bookstore? It seems to me like UF is OK with promoting drinking … as long as they stand to profit from it.
