“Come together … right now” for the Reitz Union Board Entertainment’s Beatlemania week.
UF students have the opportunity to experience life in the ‘60s and express their love for The Beatles this week.
First, “Nowhere Boy,” a film about the untold story of John Lennon and the creation of The Beatles, will be playing tomorrow and Thursday in the Reitz Union Cinema.
RUB will host the actual “Beatlemania” event in the Reitz Union Rion Ballroom on Wednesday night at 8 p.m.
Students will have the opportunity to tie-dye a shirt, compete in “The Beatles: Rock Band,” decorate a record and test their Beatles knowledge to win prizes.
Glenn Rickard, UF instructor for the Rock ‘N’ Roll and American Society course, will be discussing important points in Beatles’ history.
Rickard said there is so much more to The Beatles than what people realize.
“Bottom line, they are just good,” Rickard said. “Their quality and talent is undefinable.”
Finally, The “Shoddy” Beatles, a local Beatles cover band, will be performing at Orange & Brew on Thursday at 8 p.m.
RUB Entertainment realized having more “branded” associations with themes would be much better received by the Student Body, said Amy Casaletto, president of RUB Entertainment.
Taking people’s affinity for The Beatles into consideration, they thought an awesome week full of Beatles-related events would excite UF students.
Last semester, RUB Entertainment put on a Harry Potter-themed event, “Halloween at Hogwarts,” because they expected that such an event would cater to a very large audience, according to Jenna Dufficy, director of promotions for RUB Entertainment.
“The Beatles is a musical group that has influenced our parents, us, and even the music we listen to today,” Dufficy said.
According to Dufficy, The Beatles’ music is able to transcend the generations because of what they wrote about: love, hate, war and peace.
Such broad subjects allowed their music to apply to not only our parents’ generation but also to ours as we are dealing with similar issues.
“A lot was going on politically, economically, socially and culturally during those times, and I feel there are a lot of similar issues now that we as young adults deal with on a day-to-day basis, and because of that, we can have a good connection with that generation,” Casaletto said.
All you need is love for the good music to enjoy the different Beatlemania events this week, she said.
