As I read the editorial about Burger King's imminent extreme makeover, I became considerably miffed. When I go into B, the last words I want to cross my mind are "upscale, hip, and edgy."
Burger King, let me save you some time and money here. Stop with the fancy interior designing and lavish chandeliers. We're already in the place, and we know full well what we're getting into.
If I wanted to go to a trendy restaurant, I'd go to whatever chic eatery was featured on the latest episode of "The Hills."
Not to mention Starbucks has had the pseudo-sophisticated crowd covered for a while now.
Embrace your tackiness, Burger King. It's grown charming over the years. I think your biggest competitor shops the Pottery Barn dollar menu for its decor anyway.
That being said, you can take your ambience and fry me a river, Burger King. Just lettuce know when you've mustard the sense to get back to your roots, so we can relish in familiarity and ketchup with an old friend.
